Social-MediaBY: Adam Gavriel

In a world where a connection could make or break an opportunity to get a job, it’s difficult to gauge just how hard your connections are working for you.

We live in a hyper-connected, globalized world fueled by the Internet and social media. But just how social is social media?

Human connections are most deeply built on a human level, on an in-person level. Social media can be a great tool to get your foot in the door, or be introduced to a new connection, but physically interacting with that person is the make or break to a successful networking opportunity.

You need to leave your office. You need to stop staring at your computer screen. Especially if you’re job hunting. The Internet is a great way to find out everything you need to know initially about the company you are applying to, or the hiring manager for the position. After that, get your voice heard, and present yourself.

This isn’t useful information just for the job hunt, but also useful to continuously build your network. Meet for coffee, talk to the person you’re sharing a cab ride with; introduce yourself to your neighbors. A new connection can seemingly come out of nowhere, and pay extreme dividends down the road.

“Over the 25 years that I’ve worked in the fast-paced, always-connected-and-available public relations industry, I’ve found that the moments I’ve spent in the actual presence of clients and colleagues — whether in a brainstorm, a lunch meeting, or simply sharing a cab to the airport — have been the most valuable in strengthening relationships. In business, in friendship and even in love, the principles of human connection remain the same.

Deep, satisfying relationships require attention, focus, interest — and most of all — our actual physical presence. Whether it is with your clients, your coworkers, your partner, your children or your friends, you must be physically and mentally present. If you want to build true connections, you must take the time and make the effort to actually be with the people to whom you wish to connect. It sounds so obvious, but it is so frequently missed.”

- Karen van Bergen, CEO, Porter Novelli on the Huffington Post

In today’s world we’re more connected than ever, and yet we’ve never been farther apart.

At Crossroads Consulting, we strive to be that connection for you. As an executive search firm with the mission of putting the ‘human’ back into ‘human resources’, we want you to reach out and join our network. This will help us get to know you, and give you that recommendation you need to earn one of our 50 job openings that we are looking to fill.

We are a recruiting firm. We have a job board section on our website, but you will never get an automated response. Your resume gets sent to a human, and we guarantee that it will be viewed, and responded to.

We’re putting the ‘Human’ back into ‘Human Resources!” 


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